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	<title>Comments on: Is it bad to increase cognitive load?</title>
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	<link>http://firestarterlabs.com/2009/10/22/is-it-bad-to-increase-cognitive-load/</link>
	<description>Ignite your presentations</description>
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		<title>By: Kathy Sierra</title>
		<link>http://firestarterlabs.com/2009/10/22/is-it-bad-to-increase-cognitive-load/comment-page-1/#comment-2</link>
		<dc:creator>Kathy Sierra</dc:creator>
		<pubDate>Thu, 22 Oct 2009 21:42:21 +0000</pubDate>
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		<description>Hey TJ,
   I actually agreed with you on Scott&#039;s blog... my previous comment said, &quot;Doubt it matters for a video of this size&quot;. My issue is that this is not just ANY promo video, but a promo *about* the topic of presentations, so I&#039;m holding it to a different standard for setting an example.

Having been in this situation myself -- presenting *on* presenting -- we don&#039;t have the luxury of giving disclaimers around the context of the techniques we use. So, I completely agree that while *in this case* the technique is not really a problem, as a general principle, it IS. The other reason this matters to me is because cognitive load is probably the single biggest problem in technical books published by others including O&#039;Reilly, and I never miss a chance to call it out, even--in this case--when it&#039;s probably doing no harm. 

I do urge us all to find better ways to up the excitement *without* increasing cognitive load. This technique does not scale. 

So happy you commented and posted, though -- it gave me a chance to modify my earlier drama ;)</description>
		<content:encoded><![CDATA[<p>Hey TJ,<br />
   I actually agreed with you on Scott&#8217;s blog&#8230; my previous comment said, &#8220;Doubt it matters for a video of this size&#8221;. My issue is that this is not just ANY promo video, but a promo *about* the topic of presentations, so I&#8217;m holding it to a different standard for setting an example.</p>
<p>Having been in this situation myself &#8212; presenting *on* presenting &#8212; we don&#8217;t have the luxury of giving disclaimers around the context of the techniques we use. So, I completely agree that while *in this case* the technique is not really a problem, as a general principle, it IS. The other reason this matters to me is because cognitive load is probably the single biggest problem in technical books published by others including O&#8217;Reilly, and I never miss a chance to call it out, even&#8211;in this case&#8211;when it&#8217;s probably doing no harm. </p>
<p>I do urge us all to find better ways to up the excitement *without* increasing cognitive load. This technique does not scale. </p>
<p>So happy you commented and posted, though &#8212; it gave me a chance to modify my earlier drama <img src='http://firestarterlabs.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
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