Monthly Archives: October 2009

Being a lean startup

I read Steve Blank's "The Four Step to the Epiphany" a few years ago and thoroughly enjoyed it.   In a nutshell Gary argues that startup founders need to begin a "customer development" process from the get go.  The key ...

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Making evidence-based presentation guidance practical

There are many strong opinions about the use of PowerPoint and other slideware, but surprisingly little research.  In fact, in a survey of the texts employed in public speaking courses taught within the California State University system, Jennifer Kammeyer found that only 33% of textbooks contained any sourced recommendations and of those sources listed, ...

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Is it bad to increase cognitive load?

Scott Berkun just posted a teaser video for his new book Confessions of a Public Speaker on his blog.  My initial impression was that it was an exciting and quirky ad that effectively conveyed his onstage personality. I was surprised to find that this ...

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